LOreal, the worldwide No.1 in hair color, introduces Elvive Color Protect Shampoo. Our first shampoo with a Light Reflecting System. It nourishes hair from root to tip and wraps it with protective care.

RESULT:

Prolonged intense shine.

Hair is protected: nourished, softer and shiny.

Color radiance is visibly prolonged: accentuated, your hair color remains shiny and radiant

Directions to use:

1) Brush your hair before shampooing.

2) Pour a dab of shampoo into your hands.

3) Apply shampoo to wet hair.

4) Divide the product over the entire hair and emulsify for 1 minute by massaging the scalp.

5) Rinse thoroughly until your hair "squeezes" under your fingers.

6) In case of contact with eyes, rinse immediately.